What are trust and safety? What is the role of trust and security in the modern world?

We often come across this word combination ‘Trust & Safety’ on numerous web sites and platforms. It is called upon to regulate the interaction between the visitors and specialists so that it would be fair and peaceful.

Everyone, starting from e-commerce websites to social networks need to prevent fraud and provide a high level of security for the visitors. The platforms do their best to get the trust of their visitors. Safe and trusted platforms are expected to be actively visited by a broad spectrum of people eager to communicate, buy, learn, etc. There is nothing strange that the words trust and safety are used together so often. These terms are closely interrelated by their nature. Trust is a multidimensional concept. Trusting to a brand, source, etc. strengthens confidence and feeling of safety to the potential users. Read More