What is the metaverse? Ask 10 different experts, and you’ll get a slew of different answers. Is it virtual reality? Mixed reality? Will it be a virtual city where we buy digital apartments? Will it just be a bunch of NFT JPEGs and other get-rich schemes before crypto creates so much carbon that our world burns? Or is it just Roblox and Snapchat in a couple of years?

While consensus is hard to find, Argodesign—a design firm that’s spent years consulting for Magic Leap—has put its cards on the table. It has developed a five-year vision for mixed reality, offering a convincing argument for how products like HoloLens and Magic Leap can work in half a decade. This metaverse would function as well for Starbucks as for Apple, with enough value and control for people to actually use.

The secret sauce of it all? Argodesign’s metaverse is basically the internet. But instead of going to websites, you go to real places—where mixed reality glasses reveal otherwise invisible digital layers. Read More